We explore how Sephora expertly captivates Gen Z and Gen Alpha through authentic brand marketing. Discover the secrets Gen Z teaching us life lessons…
The old way of marketing isn't cutting it when it comes to Gen Alpha. They are expecting authenticity, transparency, and real value A new report from Horizon Media's Why Group and Blue Hour Studios, "The New Media Multiverse," analyzes strategies that could help brands connect with Gen Marketing to Generation Alpha
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Does Authentic Marketing Matter for Emerging Youth Trends in Gen Alpha? In this engaging video, we dive into the world of Gen Alpha is the first generation born entirely in the 21st century. The number of Gen Alphas is expected to reach 2.2 billion worldwide by the end of 2024. Brands are working with child influencer accounts, targeting messages to parents of tweens, and evaluating "strategic and creative guardrails," one agency exec
Razorfish CEO Dani Mariano shares how AI, Gen Alpha, and authenticity are shaping modern marketing. Listen or watch the full Purpose: The generation logic and knowledge of different generations can help making the learning process more effective and efficient. It also
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Welcome to another week of Have You Herd, the social media podcast where our Co-Founder & CEO, Zoe, sits with our team of Gen Alpha is going to change the marketing game for good. #flowers #smallbusiness #floristry #florist #latinxbusiness
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How to Market to Gen Alpha? What happens when a generation that grew up online starts leading your marketing conversations? Host James Lawrence speaks
Marketing to Generation Alpha: Everything You Need to Know